{"id":6491,"date":"2021-08-26T16:04:22","date_gmt":"2021-08-26T16:04:22","guid":{"rendered":"https:\/\/staging.muvilab.it\/muvilab_old\/?p=6491"},"modified":"2024-02-09T17:06:01","modified_gmt":"2024-02-09T16:06:01","slug":"instagram-piu-copertura-per-i-video-e-addio-swipe-up","status":"publish","type":"post","link":"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/","title":{"rendered":"Instagram: pi\u00f9 copertura per i video e addio swipe-up"},"content":{"rendered":"

Instagram non va mai in vacanza e testa continuamente nuovi aggiornamenti da proporre agli utenti per migliorarne l\u2019esperienza in piattaforma e\u2026 complicare la vita a noi social media manager! \ud83d\ude02<\/p>\n

<\/p>\n

Bye bye swipe-up\u00a0<\/span><\/b><\/h2>\n

Una <\/b>delle novit\u00e0 pi\u00f9 chiacchierate nel mondo degli influencer \u00e8 l\u2019eliminazione della funzione \u201cswipe-up<\/em>\u201d dalle stories, operativa a partire dal 30 Agosto<\/strong>. Al suo posto sar\u00e0 possibile utilizzare uno sticker dedicato<\/strong> per la condivisione di link esterni. Come per la precedente funzione, anche in questo caso \u00e8 necessario avere un account Instagram verificato oppure un minimo di 10 mila follower, almeno per il momento.<\/p>\n

<\/p>\n

In arrivo i like per le stories di Instagram<\/b><\/h2>\n

Le stories sono uno dei format pi\u00f9 amati di Instagram e per questo motivo sono oggetto di continui miglioramenti e upgrade da parte degli sviluppatori del social. Si parla infatti di un\u2019ulteriore novit\u00e0: la possibilit\u00e0 di mettere \u201cmi piace\u201d alla storie e quindi di cliccare un cuoricino collocato in basso a destra.<\/p>\n

\"Social<\/p>\n

Il video come contenuto di punta<\/b><\/h2>\n

\u201cInstagram sta cercando di appoggiarsi all\u2019intrattenimento e ai video dopo aver visto il successo dei concorrenti come TikTok e YouTube\u201d<\/em> – Adam Mosseri, amministratore delegato di Instagram.<\/p>\n

La forte influenza dei social basati sui video ha cambiato Instagram, che appunto \u201cnon \u00e8 pi\u00f9 l\u2019app delle foto quadrate<\/em>\u201d ma si punter\u00e0 su brevi filmati coinvolgenti<\/strong>. Verr\u00e0 quindi data maggiore copertura ai Reels<\/strong> e ai video in generale, per rispondere alla vera esigenze dell\u2019utente: intrattenimento e svago. Saranno inoltre testati video full screen ed immersivi<\/strong>, pensati per lo smartphone.<\/p>\n

Quindi cosa \u00e8 consigliato fare? Sicuramente non sono da abbandonare foto e caroselli, ma sar\u00e0 importante testare diversi formati<\/strong> per identificare i preferiti del proprio target, e inserire i video nella propria strategia di comunicazione.<\/p>\n

<\/p>\n

Scopri i nostri servizi social<\/a> e video<\/a> e contattaci per costruire un progetto su misura per il tuo business.<\/p>\n

 <\/p>\n

Sara<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Instagram non va mai in vacanza e testa continuamente nuovi aggiornamenti da proporre agli utenti per migliorarne<\/p>\n","protected":false},"author":2,"featured_media":6500,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_joinchat":[],"footnotes":""},"categories":[58,108],"tags":[],"class_list":["post-6491","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media","category-novita-social-media"],"yoast_head":"\nInstagram: pi\u00f9 copertura per i video e addio swipe-up - MUVI Lab<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Instagram: pi\u00f9 copertura per i video e addio swipe-up - MUVI Lab\" \/>\n<meta property=\"og:description\" content=\"Instagram non va mai in vacanza e testa continuamente nuovi aggiornamenti da proporre agli utenti per migliorarne\" \/>\n<meta property=\"og:url\" content=\"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/\" \/>\n<meta property=\"og:site_name\" content=\"MUVI Lab\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/muvilab.it\" \/>\n<meta property=\"article:published_time\" content=\"2021-08-26T16:04:22+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-09T16:06:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/staging.muvilab.it\/muvilab_old\/wp-content\/uploads\/2021\/08\/MUVI-copertina-orizzontale-1024x576.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"576\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Sara\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sara\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minuti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/\"},\"author\":{\"name\":\"Sara\",\"@id\":\"https:\/\/staging.muvilab.it\/muvilab_old\/#\/schema\/person\/1e236f469f22d0ab4998bb174a59510e\"},\"headline\":\"Instagram: pi\u00f9 copertura per i video e addio swipe-up\",\"datePublished\":\"2021-08-26T16:04:22+00:00\",\"dateModified\":\"2024-02-09T16:06:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/\"},\"wordCount\":315,\"publisher\":{\"@id\":\"https:\/\/staging.muvilab.it\/muvilab_old\/#organization\"},\"image\":{\"@id\":\"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/staging.muvilab.it\/muvilab_old\/wp-content\/uploads\/2021\/08\/MUVI-copertina-orizzontale.png\",\"articleSection\":[\"Social Media\",\"Social Media News\"],\"inLanguage\":\"it-IT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/\",\"url\":\"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/\",\"name\":\"Instagram: pi\u00f9 copertura per i video e addio swipe-up - MUVI Lab\",\"isPartOf\":{\"@id\":\"https:\/\/staging.muvilab.it\/muvilab_old\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/staging.muvilab.it\/muvilab_old\/wp-content\/uploads\/2021\/08\/MUVI-copertina-orizzontale.png\",\"datePublished\":\"2021-08-26T16:04:22+00:00\",\"dateModified\":\"2024-02-09T16:06:01+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/#primaryimage\",\"url\":\"https:\/\/staging.muvilab.it\/muvilab_old\/wp-content\/uploads\/2021\/08\/MUVI-copertina-orizzontale.png\",\"contentUrl\":\"https:\/\/staging.muvilab.it\/muvilab_old\/wp-content\/uploads\/2021\/08\/MUVI-copertina-orizzontale.png\",\"width\":1920,\"height\":1080},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/staging.muvilab.it\/muvilab_old\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Instagram: pi\u00f9 copertura per i video e addio swipe-up\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/staging.muvilab.it\/muvilab_old\/#website\",\"url\":\"https:\/\/staging.muvilab.it\/muvilab_old\/\",\"name\":\"MUVI Lab\",\"description\":\"Fatti Vedere! | Studio creativo a Vicenza\",\"publisher\":{\"@id\":\"https:\/\/staging.muvilab.it\/muvilab_old\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/staging.muvilab.it\/muvilab_old\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"it-IT\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/staging.muvilab.it\/muvilab_old\/#organization\",\"name\":\"MUVI Lab\",\"url\":\"https:\/\/staging.muvilab.it\/muvilab_old\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\/\/staging.muvilab.it\/muvilab_old\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/staging.muvilab.it\/muvilab_old\/wp-content\/uploads\/2021\/03\/104094240_189661695761328_8147516449612184901_n.jpg\",\"contentUrl\":\"https:\/\/staging.muvilab.it\/muvilab_old\/wp-content\/uploads\/2021\/03\/104094240_189661695761328_8147516449612184901_n.jpg\",\"width\":150,\"height\":150,\"caption\":\"MUVI Lab\"},\"image\":{\"@id\":\"https:\/\/staging.muvilab.it\/muvilab_old\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/muvilab.it\",\"https:\/\/www.instagram.com\/muvilab.it\/\",\"https:\/\/vimeo.com\/muvilabit\",\"https:\/\/it.linkedin.com\/company\/muvilab-it\",\"https:\/\/www.tiktok.com\/@muvilab_it\",\"https:\/\/www.youtube.com\/channel\/UCdjrJ15p01rgc_U3-ivO2VA\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/staging.muvilab.it\/muvilab_old\/#\/schema\/person\/1e236f469f22d0ab4998bb174a59510e\",\"name\":\"Sara\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\/\/staging.muvilab.it\/muvilab_old\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/36f92cab079ad91a4b631dcca21b0c73943800ca6bcccc93c2cd24aa82266e6d?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/36f92cab079ad91a4b631dcca21b0c73943800ca6bcccc93c2cd24aa82266e6d?s=96&d=mm&r=g\",\"caption\":\"Sara\"},\"url\":\"https:\/\/staging.muvilab.it\/muvilab_old\/author\/sara\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Instagram: pi\u00f9 copertura per i video e addio swipe-up - MUVI Lab","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/","og_locale":"it_IT","og_type":"article","og_title":"Instagram: pi\u00f9 copertura per i video e addio swipe-up - MUVI Lab","og_description":"Instagram non va mai in vacanza e testa continuamente nuovi aggiornamenti da proporre agli utenti per migliorarne","og_url":"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/","og_site_name":"MUVI Lab","article_publisher":"https:\/\/www.facebook.com\/muvilab.it","article_published_time":"2021-08-26T16:04:22+00:00","article_modified_time":"2024-02-09T16:06:01+00:00","og_image":[{"width":1024,"height":576,"url":"https:\/\/staging.muvilab.it\/muvilab_old\/wp-content\/uploads\/2021\/08\/MUVI-copertina-orizzontale-1024x576.png","type":"image\/png"}],"author":"Sara","twitter_card":"summary_large_image","twitter_misc":{"Scritto da":"Sara","Tempo di lettura stimato":"2 minuti"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/#article","isPartOf":{"@id":"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/"},"author":{"name":"Sara","@id":"https:\/\/staging.muvilab.it\/muvilab_old\/#\/schema\/person\/1e236f469f22d0ab4998bb174a59510e"},"headline":"Instagram: pi\u00f9 copertura per i video e addio swipe-up","datePublished":"2021-08-26T16:04:22+00:00","dateModified":"2024-02-09T16:06:01+00:00","mainEntityOfPage":{"@id":"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/"},"wordCount":315,"publisher":{"@id":"https:\/\/staging.muvilab.it\/muvilab_old\/#organization"},"image":{"@id":"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/#primaryimage"},"thumbnailUrl":"https:\/\/staging.muvilab.it\/muvilab_old\/wp-content\/uploads\/2021\/08\/MUVI-copertina-orizzontale.png","articleSection":["Social Media","Social Media News"],"inLanguage":"it-IT"},{"@type":"WebPage","@id":"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/","url":"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/","name":"Instagram: pi\u00f9 copertura per i video e addio swipe-up - MUVI Lab","isPartOf":{"@id":"https:\/\/staging.muvilab.it\/muvilab_old\/#website"},"primaryImageOfPage":{"@id":"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/#primaryimage"},"image":{"@id":"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/#primaryimage"},"thumbnailUrl":"https:\/\/staging.muvilab.it\/muvilab_old\/wp-content\/uploads\/2021\/08\/MUVI-copertina-orizzontale.png","datePublished":"2021-08-26T16:04:22+00:00","dateModified":"2024-02-09T16:06:01+00:00","breadcrumb":{"@id":"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/#breadcrumb"},"inLanguage":"it-IT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/"]}]},{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/#primaryimage","url":"https:\/\/staging.muvilab.it\/muvilab_old\/wp-content\/uploads\/2021\/08\/MUVI-copertina-orizzontale.png","contentUrl":"https:\/\/staging.muvilab.it\/muvilab_old\/wp-content\/uploads\/2021\/08\/MUVI-copertina-orizzontale.png","width":1920,"height":1080},{"@type":"BreadcrumbList","@id":"https:\/\/staging.muvilab.it\/muvilab_old\/instagram-piu-copertura-per-i-video-e-addio-swipe-up\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/staging.muvilab.it\/muvilab_old\/"},{"@type":"ListItem","position":2,"name":"Instagram: pi\u00f9 copertura per i video e addio swipe-up"}]},{"@type":"WebSite","@id":"https:\/\/staging.muvilab.it\/muvilab_old\/#website","url":"https:\/\/staging.muvilab.it\/muvilab_old\/","name":"MUVI Lab","description":"Fatti Vedere! | Studio creativo a Vicenza","publisher":{"@id":"https:\/\/staging.muvilab.it\/muvilab_old\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/staging.muvilab.it\/muvilab_old\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"it-IT"},{"@type":"Organization","@id":"https:\/\/staging.muvilab.it\/muvilab_old\/#organization","name":"MUVI Lab","url":"https:\/\/staging.muvilab.it\/muvilab_old\/","logo":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/staging.muvilab.it\/muvilab_old\/#\/schema\/logo\/image\/","url":"https:\/\/staging.muvilab.it\/muvilab_old\/wp-content\/uploads\/2021\/03\/104094240_189661695761328_8147516449612184901_n.jpg","contentUrl":"https:\/\/staging.muvilab.it\/muvilab_old\/wp-content\/uploads\/2021\/03\/104094240_189661695761328_8147516449612184901_n.jpg","width":150,"height":150,"caption":"MUVI Lab"},"image":{"@id":"https:\/\/staging.muvilab.it\/muvilab_old\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/muvilab.it","https:\/\/www.instagram.com\/muvilab.it\/","https:\/\/vimeo.com\/muvilabit","https:\/\/it.linkedin.com\/company\/muvilab-it","https:\/\/www.tiktok.com\/@muvilab_it","https:\/\/www.youtube.com\/channel\/UCdjrJ15p01rgc_U3-ivO2VA"]},{"@type":"Person","@id":"https:\/\/staging.muvilab.it\/muvilab_old\/#\/schema\/person\/1e236f469f22d0ab4998bb174a59510e","name":"Sara","image":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/staging.muvilab.it\/muvilab_old\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/36f92cab079ad91a4b631dcca21b0c73943800ca6bcccc93c2cd24aa82266e6d?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/36f92cab079ad91a4b631dcca21b0c73943800ca6bcccc93c2cd24aa82266e6d?s=96&d=mm&r=g","caption":"Sara"},"url":"https:\/\/staging.muvilab.it\/muvilab_old\/author\/sara\/"}]}},"_links":{"self":[{"href":"https:\/\/staging.muvilab.it\/muvilab_old\/wp-json\/wp\/v2\/posts\/6491","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/staging.muvilab.it\/muvilab_old\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/staging.muvilab.it\/muvilab_old\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/staging.muvilab.it\/muvilab_old\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/staging.muvilab.it\/muvilab_old\/wp-json\/wp\/v2\/comments?post=6491"}],"version-history":[{"count":6,"href":"https:\/\/staging.muvilab.it\/muvilab_old\/wp-json\/wp\/v2\/posts\/6491\/revisions"}],"predecessor-version":[{"id":6499,"href":"https:\/\/staging.muvilab.it\/muvilab_old\/wp-json\/wp\/v2\/posts\/6491\/revisions\/6499"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/staging.muvilab.it\/muvilab_old\/wp-json\/wp\/v2\/media\/6500"}],"wp:attachment":[{"href":"https:\/\/staging.muvilab.it\/muvilab_old\/wp-json\/wp\/v2\/media?parent=6491"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/staging.muvilab.it\/muvilab_old\/wp-json\/wp\/v2\/categories?post=6491"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/staging.muvilab.it\/muvilab_old\/wp-json\/wp\/v2\/tags?post=6491"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}